Some of the advertising is going to come back as the economy does, but I think we all know that much of what has taken place is secular and not cyclical,” Mr. Downie said in a phone call on Friday. “And the Internet philosophers who suggest that individuals posting on the Web are going to replace what newsrooms have been doing are not being realistic. We have to find new ways to maintain professional news-gathering capacity.
The Media Equation — What Would It Take to Support a Newsroom? by David Carr